Amplēo, a Lehi-based provider of financial management services, has announced the acquisition of Stage Marketing of Provo. Stage is a marketing agency focused on executing marketing strategies for brands at every growth stage through its Fullcast platform.
The acquisition expands Amplēo’s offerings beyond fractional CMO (chief marketing officer) leadership to fully integrated fractional marketing teams that deliver both strategy and execution, the company said in announcing the purchase of Stage.
“The combination of Amplēo’s fractional CMO practice and the Stage Marketing team’s skilled execution brings together the best of both worlds: strategy meets execution,” said Joe Grover, managing partner of Amplēo. “It’s not just fractional CMOs anymore; it’s fractional marketing teams. Agencies can lack the leadership depth needed to craft strategy, while fractional CMOs don’t have the time to execute plans. Our vision is to bridge this gap. With Amplēo and Stage together, we’re creating a ‘marketing as a managed service’ model — a new kind of marketing solution designed for growth-stage businesses.”
Stage Marketing specializes in content creation, creative and design, web development, paid search and SEO across various industries, including consumer products, SaaS and health care, enhancing brand presence and customer engagement.
“Partnering with Amplēo is a game-changer for Stage Marketing and the clients we serve,” said Lathum Nelson, director of practice at Stage Marketing. “By combining Amplēo’s big-picture strategy with our get-it-done execution, we will be able to deliver impactful campaigns that help clients scale and drive real revenue growth.”
Terms of the acquisition were not provided.