Murray-based Bed Bath & Beyond Inc. has agreed to acquire The Brand House Collective Inc., the company has announced in a release.
Based on the closing price of the Brand House stock in late November, the transaction implies an equity value of approximately $26.8 million, which includes Brand House stock already held by Bed Bath & Beyond.
Formerly known as Kirkland’s Inc., Brand House is a multi-brand merchandising, supply chain and retail operator, with a portfolio of home and family brands.
The deal is expected to close in the first quarter of 2026.
“This acquisition is a big step in building a profitable, growth-oriented ‘everything home’ company,” said Marcus Lemonis, executive chairman of Bed Bath & Beyond. “The power of this deal comes from a more efficient and productive engagement with the consumer, while extracting over $20 million in duplicate costs. The most valuable asset of this transaction is the talent and leadership that comes with it, giving our historical marketplace business a stronger product and consumer experience focus.”
Upon closing, Amy Sullivan will be named CEO of a newly organized division, Beyond Retail Group, overseeing all omni-channel retail operations, including merchandising, stores, digital commerce and customer experience across Bed Bath & Beyond’s brands, including Bed Bath & Beyond, buybuy BABY, Overstock and Kirkland’s Home brands.
“Amy has played a central role in leading our strategic partnership over the past year,” Lemonis said. “She is the right leader for this division because she understands the customer and will execute on my standard for customer focus, brand consistency, merchandising excellence and operational rigor across the organization.”
“Our combined entity strengthens our financial position and reaffirms our mandate to grow revenue and profit at the pace the market expects,” said Sullivan. “Our focus is clear: We will put the customer at the center of every decision, differentiate our brands with intention, and accelerate customer growth and lifetime value in ways that drive meaningful revenue and sustainable profitability.”