Casper’s Ice Cream, a multi-brand frozen novelty company based in Cache County’s Richmond, has announced the appointment of Russell Stokes as CEO.
Stokes has more than two decades in the consumer packaged goods industry. He joins Casper’s from Mars Inc., where he served as chief strategy officer and then as CEO of KIND Snacks North America. Stokes has also held senior executive positions at Whirlpool Corp. and Boston Consulting Group.
“We’re thrilled for Russell to be joining Casper’s Ice Cream as CEO,” said Daniel Penn, managing director at New York City-based MidOcean, a middle-market private equity firm and majority owner of Casper’s Ice Cream. “Russell has an exceptional track record when it comes to spearheading innovation and growth for high-profile brands and we’re excited to leverage his leadership and deep expertise as we continue to build on our own successes.”
“I’m truly honored to join Casper’s Ice Cream and be part of such an iconic brand with so much history,” said Stokes. “Casper’s reputation for producing high-quality frozen treats precedes itself, and I look forward to working with the talented team here to build on that to create unforgettable experiences for our customers and their families for generations to come.”
Stokes is a graduate of Imperial College London and Harvard Business School. He was also recently appointed to the board of Airbel Impact Lab of the IRC, a leading humanitarian organization devoted to improving the lives of the world’s refugees and displaced people.
Founded in 1925, Casper’s Ice Cream Inc. manufactures and sells a wide range of frozen treats under their brands FatBoy Premium Ice Cream, known for its ice cream sandwiches; and Jolly Llama, a “better-for-you” option for ice cream consumers with diet restrictions, including dairy-free and gluten-free products.