Provo-based CircusTrix Holdings LLC has acquired Sky Zone Franchise Group of Los Angeles, a franchisor of indoor trampoline parks. CircusTrix owns, operates and franchises indoor recreation facilities.
According to a release from CircusTrix, the combination of CircusTrix and Sky Zone creates the largest indoor active recreation and trampoline park company in the world, with nearly 300 owned and franchised locations. Sky Zone’s brand and franchise structure will remain in place and its management team will continue to manage Sky Zone operations as well as corporate-wide franchise activity in conjunction with the existing CircusTrix franchise team, the statement said.
“We are extremely excited about what this new partnership with CircusTrix will enable for our guests and our franchise partners across the world,” said Jeff Platt, Sky Zone president. “We believe, together, we will continue to be the leader in bringing more play to more people.”
CircusTrix’ acquisition of Sky Zone follows its acquisition of Rockin’ Jump in March 2017 and the investment in CircusTrix in December 2016 by an affiliate of Palladium Equity Partners LLC, a middle market private equity firm.
“Sky Zone launched our industry when it created the first indoor trampoline park almost 10 years ago. They have since grown to become the largest brand in the trampoline park market,” said Case Lawrence, founder and CEO of CircusTrix. “When it comes to franchise support and infrastructure, we believe that nobody does it better than Sky Zone. We are delighted to welcome Jeff Platt and the Sky Zone team into the CircusTrix family.”
Sky Zone, which was founded in 2004, opened its first park in Las Vegas and has since grown to 195 franchised and corporate-owned parks in the U.S. and abroad.
CircusTrix was founded by Lawrence in 2011. Its parks specialize in recreation attractions, including trampoline fields and ninja courses.