Clarus Corp., a Salt Lake City holding company has acquired skincare company SKINourishment Inc. of Wimberley, Texas. Clarus focuses on acquisition of sport-enhancing products and high-growth potential category companies.
SKINourishment markets organic, food-grade, plant-based skin products with distribution across 37 countries. Its products are sold under four brands: climbOn, CrossFIXE, POLYN and POLYN Baby. Clarus’ initial focus will be on the launch of seven climbOn products through its global distribution platform, the company said in announcing the acquisition.
“Clarus has identified skincare, along with sport supplements, as a new category of focus with high-growth potential, and we believe that our acquisition of SKINourishment provides an important strategic entrance,” said John Walbrecht, president of Clarus. “Similar to our existing brands, SKINourishment has built a purpose-driven, ‘super fan brand’ dedicated to using the highest-quality organic ingredients. Its innovative and differentiated products have fostered product adoption at both the core user and athlete level, including strong, loyal followers like climbing athlete Tommy Caldwell.These important qualities provide Clarus with a platform to grow SKINourishment’s existing portfolio, while targeting other sport-enhancing products using natural, organic, cannabis-infused or alternative ingredients.”
In 2012, Polly Glasse founded SKINourishment to house all four brands under the same umbrella. She will remain the leader of SKINourishment’s product innovation under Clarus’ ownership. Commenting on the opportunity, she said: “We are proud to offer plant-based products for the largest organ in your body — your skin. We couldn’t be more thrilled to join the Clarus family as they are a partner with the same values and ethics as our great company.”
Clarus was founded in 1991 and employs about 400 across its brands.