Complete Solar Inc., a solar technology, services and installation company based in Lehi, has acquired Core Energy of Logan. Core Energy is a solar engineering, procurement and construction firm. Core Energy’s 37 employees will join Complete Solar, including its CEO, Cole Farmer, who will run sales and marketing for the combined company.
Farmer has worked in Utah’s “Solar Valley” since joining Vivint in 2014. His most relevant experience came at Legacy Power, a large, private solar sales company, where he worked before starting Core Energy in 2019.
“I am very excited to be at Complete Solar, where I’m learning a lot about how public companies are run,” said Farmer, “I plan to contribute by burying my new company in sales orders.”
“Not only will Cole’s sales and marketing acumen help us grow faster, his Core Energy team will install solar systems in California’s Central Valley in parallel with Complete Solar’s L.A.-San Diego team to increase our overall installation rate in California, the largest solar market in the U.S., ” said T.J. Rodgers, Complete Solar’s CEO. “Just as at Complete Solar, every new Core Energy employee has received public company stock options — our currency of growth. We will bring to Utah’s Solar Valley the company-oriented culture that is common in Silicon Valley and is driven by sharing wealth with employees.”