Everyday Driver expands with purchase of California-based Hooked on Driving
Long-running car TV show and podcast “Everyday Driver,” based in Park City, has purchased Hooked on Driving (HOD), an organization that hosts high-performance driving events, headquartered in Northern California.
“We’ve been looking for a place to encourage our audience to really find the capabilities of their cars and increase their driving skill,” said “Everyday Driver” co-host Paul Schmucker. “And now, with HOD, we have the perfect place.”
Co-host Todd Deeken added, “We love creating our show and will continue. But this allows us to expand without being limited by how much content we can create.”
Hooked on Driving was founded in 2004 by David Ray in California. The base of operations will remain in Northern California, with regular track days at Sonoma, Thunderhill and Laguna Seca. HOD franchises offer track days nationwide with new locations in the works under the new owners.
“Everyday Driver” was founded in 2007 in Los Angeles and was one of the first car shows on YouTube. After moving to Park City, it has been on MotorTrend TV and Amazon Prime and has created feature film documentaries including “50 Years of the 911” and “American Original.” “Everyday Driver releases videos on two YouTube channels as well as its twice-weekly podcast “The Car Debate.”