KT Tape, an American Fork-based provider of drug-free pain relief products, has announced the company’s board of directors has appointed Jessica Klodnicki as its new CEO. Klodnicki comes to KT Tape with extensive professional experience in the outdoor brands and consumer products industry, the company said in a release.
“We are thrilled to welcome Jessica to KT Tape,” said Mark Schwartz, director and CEO of Palladin Consumer Retail Partners, KT Tape’s majority shareholder. “Her extensive industry expertise, leadership prowess and collaborative energy make her the perfect choice to lead the company through its next chapter of continued growth and innovation.”
Prior to joining KT Tape, Klodnicki most recently served as the chief marketing officer at Skullcandy, a Park City audio products brand. Her work at Skullcandy earned her a spot on the 2022 Forbes Entrepreneurial CMO top 50 list.
Klodnicki’s additional career highlights include serving as the general manager for a portfolio of outdoor brands for Vista Outdoor, including CamelBak, Bell Helmets, Blackburn Accessories, Raskullz & Krash helmets, Co-Pilot child trailers, and Camp Chef outdoor cooking. She formerly worked with Mizuno USA as vice president of marketing and brand management across its portfolio of golf, running and team sports equipment, footwear, accessories, and apparel. Klodnicki has also led product and marketing across a variety of consumer product categories.
“I am honored to join the brand that revolutionized drug-free pain and injury treatment with its leading kinesiology tape and recovery products,” said Klodnicki. “As an avid outdoor enthusiast myself, I am excited to work with the team to grow the brand to help athletes at all levels continue to perform and enjoy the sports they love across the full spectrum of their fitness journey.”
Klodnicki currently serves on the boards of directors for Gathr Outdoors; The Pro’s Closet, a commerce retailer for the cycling industry; and on the board of directors for the International Mountain Bicycling Association. She has previously served on the board of directors for several other nonprofit organizations: Protect Our Winters, People for Bikes, Camber Outdoors and the Park City Chamber of Commerce and Visitors Bureau. She holds a bachelor’s degree in communications from the University of West Florida and an MBA from Emory University.