Press Ganey Forsta, a leading provider of experience measurement, data analytics and insights, is acquiring Salt Lake City-based InMoment, a customer experience technology company with deep expertise in AI, natural language processing and cross-industry solutions.
A news release said the two companies will combine their capabilities to deliver the most advanced experience technology, connecting employee, customer and operational data to turn insights into action.
“In today’s competitive landscape, understanding customer sentiment and experience is one of the most powerful levers organizations have to build loyalty, earn trust and drive growth,” said Patrick T. Ryan, chairman and CEO of Press Ganey Forsta, in a release. “The ability to gain deep insights from the voice of the consumer directly shapes a company’s brand, reputation and bottom line. Press Ganey Forsta is committed to leading with innovation and partnering with clients to elevate the human experience across their organizations. We’re excited to welcome the InMoment team and deliver unmatched capabilities to our combined client base.”
“In joining Press Ganey Forsta, we become part of an organization that has a demonstrated track record of innovation and elevating both the consumer and employee voice,” said John Lewis, chairman and CEO of InMoment, in a company release. “Together, we have the resources to deliver even greater value to our clients — through faster insights, more advanced research tools, and expanded expertise.”
The acquisition also broadens Press Ganey Forsta’s expertise across industries such as retail, hospitality, automotive and financial services, while deepening its leadership in health care through richer patient insights.
“InMoment and Press Ganey Forsta are both recognized by Gartner as ‘Leaders’ in the Magic Quadrant for Voice of the Customer Platforms, each bringing highly complementary strengths. Together, from Day One, we’ll offer clients even more powerful experience and research tools to drive measurable outcomes,” said Kyle Ferguson, CEO of Press Ganey Forsta’s cross-industries division, in a release. “Beyond our leading technology, both companies share a strong commitment to deep client partnerships, industry expertise, and hands-on support — qualities our clients greatly value. These strengths remain central to everything we do.”