Wheel Pros, a Greenwood, Colorado-based designer, manufacturer and distributor of aftermarket vehicle accessories for light trucks, SUVs, passenger cars and ATVs/UTVs, has acquired TeraFlex, a designer, manufacturer and distributor of aftermarket suspensions, shocks and other components for automotive and off-roading enthusiasts. Founder and CEO Mark Falkner, President Benjamin Falkner and Ian Falkner, vice president of organizational development of the West Jordan-based TeraFlex, will remain with the combined company.
Wheel Pros is a portfolio company of Clearlake Capital Group LP, an investment company based in Santa Monica, California.
Financial terms of the transaction were not disclosed.
“We’re excited to join the Wheel Pros organization and leverage their design expertise, scale and operational footprint to accelerate growth,” said Falkner. “We believe we can expand on Wheel Pros’ existing footprint in the suspension category, and together, provide automotive enthusiasts with access to a larger suite of aftermarket vehicle enhancements. We look forward to embarking on this next chapter of combined growth.”
“TeraFlex has built an impressive suite of brands and products in the suspension and shock categories that complement our offerings in lift kits extremely well,” said Randy White, co-founder and CEO of Wheel Pros. “We are excited to partner with Mark, Ben, Ian and the broader TeraFlex team to scale our combined business and continue to expand our suite of aftermarket vehicle enhancements for automotive and off-roading enthusiasts.”
TeraFlex is a designer, manufacturer and distributor of aftermarket suspensions, shocks, dampers, steering, axles and other components for the Jeep Wrangler. TeraFlex has established brands, such as Falcon, and in-house product development capabilities that deliver high-performance, quality products. TeraFlex operates three domestic U.S. facilities and sells 3,470 distinct product SKUs across 24 core product families. The company distributes its products to more than 1,250 dealers and 500-plus total customers across 47 U.S. states and 35 countries globally.
Founded in 1995, Wheel Pros sells its proprietary brands, including Fuel-Off-Road, American Racing, KMC, Rotiform and Black Rhino. It serves over 13,500 retailers and has a growing e-commerce presence to provide consumers with access to its products.